
STOP AT THE LOUNGE FOR A QUICK READ
STYLE READINGS
STYLE is ENERGY. Let’s READ yours.
Style Readings are personalized style guidance sessions powered by the cold science of fashion. Whether you’re stuck on a single piece or preparing fora major moment, these sessions decode your style energy and deliver clear, confident direction — fast.
Tier 1: Mini Read
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Quick clarity on one piece or a full outfit. Perfect for last-minute decisions, style check-ins, or what-to-wear moments.
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One outfit or one style item focus
Virtual Consultation viz Zoom
A personalized style assessment based on your mood, vibe, or event
One complete outfit build or direction using your existing wardrobe or desired look
Tier 2: Full Reading
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Get styled for an event, photoshoot, or capsule collection direction. A deeper session for when the moment matters.
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Event styling, capsule direction, or visual identity help
A deep dive style consultation via Zoom
A visual read of your current style or creative direction
2-3 outfit looks or style routes tailored to your goal
A custom style moodboard PDF with visual references and keywords
Guidance on accessories, colorways, or layering techniques
Optional: Lab recommendation (Freezing Point Labs)

STEP INSIDE THE SUITE
Welcome to the Master Suite:
Where systems are styled and legacies are laid in form.
Core Chamber of Style Tech Control - where identity is curated, wardrobes are designed, and the system is coded in cold.
Already have a project in mind? Head straight to the Meeting Room for a Cold Contact
FREEZING POINT LABS
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Snowlab
$175 — Freeze & Define Your Visual Identity + Brand Alignment.
Discover the core of your style DNA. This lab helps you clarify your visual brand through color psychology, aesthetic cides, and curated moodboards. Ideal for creatives, personal brands, and entrepreneuers looking to show up with intention.
- Visual identity discovery
- Core style code & color psychology
- Moodboard development
Final Deliverable: Your ICE CHART - a visual identity slide deck.
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Cryolab
$225 — Preserve, organize, and audit your current closet with intention.
Here to declutter, audit, and organize. This lab is for those who need to clean up their current wardrobe, establish a seasonal rotation system, or structure their closet to reflect their goals.
- Wardrobe audit and styling inventory
- Closet clean-up and seasonal rotation
- Identifying gaps + key items
- Personalized organization strategy
Final Deliverable: Wardrobe edit list, maintenance calendar, storage layout
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Hydralab
$325 — Deliver custom looks, and curated wardrobe development.
This is where your style gets built. We source curated pieces, identify staple items, and develop full look systems around your identity. We don’t manufacture here - we style it. Think of it as your personal lookbook.
- Lookbook development (digital or printed)
- Custom outfit building (per your lifestyle/needs)
- Shopping links or sourcing
***Optional styling direction for photoshoots or events
Final Deliverable: Curated look list + Brand/item sources
The Personal Style Diagnostic & Wardrobe System
FREEZING POINT LABS is our signature 3-part styling lab system, HOUSED in the hidden corridors of the Master Suite inside the estate. It’s where clients undergo a full transformation of identity through wardrobe design, style structure, and visual discipline.
Each lab can be booked individually or as part of the FULL FREEZE PACKAGE. Bundled into a seamless transformation journey over 2-3 weeks
$675 - Full Freeze Package

Meet the Principal Stylist
Hi, I’m Ice Brown. Style Tech and Foundation of HOUSE of BLVCK ICE.
MY CAREER BRIDGES FABRIC, FREESTYLE, & FORM.
I am a cultural shapeshifter, creative technologist, and street-coded architect of emotion and identity. Through fashion, dance, paint, and performance, I document the lived history and future-forward imagination of Blvck expression. My work exists in the cold space between survival and celebration—where styling becomes armor, movement becomes memory, and design becomes reclamation.
I create from the edge of isolation, not to escape—but to transform. Every piece is a negotiation between my interior world and the cultural weight I carry. I am interested in how aesthetics tell stories we weren’t allowed to speak, and how style acts as both archive and resistance.
I do not separate my practices—streetwear, street dance, street art—they are all street language. I remix lineage into new forms. I believe in making the invisible visible—from children who never got their spotlight to artists who were never invited to the table. My work is the table.
I do not ask to belong. I build worlds where I already do.

MOD-ONE and the Style Specialist
