“MERCHANTS OF STYLE”
WELCOME INSIDE THE HOUSE
This is more than a brand — it’s a HOUSE built on vision.
HOUSE of BLVCK ICE is a creative estate where each division lives as a room in our architectural legacy. From fashion to styling, from dance to education, everything inside this HOUSE preserves cultural currency and builds generational wealth through design, movement, and style
LEAVE YOUR SHOES AT THE DOOR
STEP INTO THE FOYER:
HOUSE OF BLVCK ICE is a creative development firm rooted in street culture, style, and the transformative power of art. Inspired by the innovative industry of the historic ice trade who sourced, preserved, and transported frozen blocks across the world, we source raw creative energy, refine it through structure and deliver it as culture-shifting work.
We specialize in cultivating visionary talent, building powerful brand identities, and producing world-class experiences across fashion, dance, design, and entertainment. As a multi-disciplinary creative HOUSE, we launch original projects, collections, and campaigns - while also offering mentorship, styling consultation, educational resources, creative production, and space activation services to empower the next generation of artists.
OUR PHILOSOPHY:
Known as the COLD SCHOOL OF THOUGHT, views style not only as self-expression, but as structure and as a strategy for life, legacy, and elevation. The same way a HOUSE is designed with rooms, foundations, and blueprints, your creative business deserves that same architecture. Through this lens, every offering becomes part of a preservation and delivery system.
“IT’S WHERE ICE MEETS INTENTION”
OUR MISSION is to preserve the power of creative culture, build sustainable careers for street artists, and shape how we celebrate the art of style, performance, and storytelling through COLD, street-rooted innovation.
THE BLVCKPRINT of our STYLE HOUSE
EACH ROOM IN OUR ESTATE IS MORE THAN METAPHOR — IT’S A FULLY OPERATING DIVISION:
MASTERSUITE: Personal Styling Services and Wardrobe Refinement System
LIVING ROOM: Retail Showroom + Collection Stock Vault
TROPHY ROOM: Fashion-Art Archive
KITCHEN: Our Core Fashion Brand and Drops
STUDY HALL: Education Wing
KIDS WING: Diamond Ice Minor franchise + Youth IP
COURTYARD: Performance + Entertainment
CLUBHOUSE: Artist + Collaborators Network
GUESTHOUSE: Forecasted Seasonal Trends + Looks
LAUNDRY SUITE: Upcycled design + Wardrobe Restoration
BALLROOM: Industry Training + Fitness
“Preserving your vision, elevating your craft, and making style a strategy for life.”
‘BUILD YOUR HOUSE’ SERVICE
Do you have multiple talents and need structure?
We help artists, stylists, brands, and cultural entrepreneurs design their own creative estates. Through our signature Estate Mapping assessment, we turn your ideas into branded rooms — helping you organize, launch, and protect your legacy through a business that feels like home.
WHO IS THIS FOR?
Stylists & Visual Storytellers
Multidisciplinary Creatives
Cultural Entrepreneurs
Streetwear & Movement Artists
IP Builders & Educators
Legacy-Driven Visionaries
Artists ready to design systems, not just sell products